Fáilte Ireland's Dublin Pass is the official sightseeing card created predominantly for international tourists visiting the city.

The 'Pass' provides huge savings on transport including free entry to over 30 major attractions as well as lots of added benefits & offers on dinning throughout the city and greater Dublin area.

We were challenged to create a responsive website with one clear goal in mind, to redesign the original website and improve the path to purchase using analytical data, our visual expertise & structural techniques to ultimately increase the sales of Dublin Pass cards.

The outcome of which is now live with further updates to be rolled out over the coming months.

Dublin Pass responsive website


3 Christchurch Square
Dublin 8, D08 V0VE, Ireland
T: +353 1 410 6677

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